Head of Growth (Anthropic): “Claude is growing itself at this point” | Amol Avasare

Here is a clean, easy-to-read summary of the article:

Amol Avasare, Head of Growth at Anthropic, shares his experiences in an interview. Amol joined Anthropic by cold emailing their CPO Mike Krieger and landed a job without a formal listing. Under his leadership, Anthropic has experienced unprecedented growth, scaling from $1 billion to over $19 billion in ARR in just 14 months.

In the conversation, Amol discusses several key topics relevant to founders and entrepreneurs:

  • How Anthropic is automating growth experiments with their internal tool Claude (also known as "CASH").
  • The changing role of Product Managers (PMs) and Engineers, where AI makes engineers exponentially more productive.
  • Why activation is the single highest-leverage growth problem in AI.
  • How Anthropic indexes 70/30 toward big bets, unlike most growth teams.

These insights offer valuable lessons for anyone interested in scaling a company's growth trajectory.